Future Fair is a trend-driven platform that aims to drive innovation in the design world, through the efforts of supporting product designers in realizing their ideas.

Based on an isometric grid - one of the fundamental process that each product design process came about - the dynamic identity can have virtually infinite degree of variation, while still keeping the logo itself easily recognizable with its distinct shape that spells a double F in a 3 dimensional projection.

2017

Royal Noodle is a restaurant located in the precinct of CBD in Singapore. The restaurant serves a traditional noodle delicacy, known as the 'Emperor's Noodle', which the owner brought in all the way from China.
Overall graphic direction across the brand was delivered.

2015

Team: The Right Mix
Role: Art direction, design

2016

Sketches

MINT is a Singapore based company founded in January 2009. It aims to be a technology leader in membrane process optimization through its value-added advisory services, and implementation of a suite of proprietary sensing, computing, and actuating system in membrane plants. MINT is the first specialist company of its kind to support the multi-billion dollar membrane industry.

I worked on the identity redesign for the company that is being implemented for the following years.

2012

SR Development Pte Ltd is a property investment agency.

2015